Live200 robots in operation across Europe as of May 2026.Live44 OEM partners and counting. Three new this month.Live11 European countries operational. Germany, Austria, Switzerland, France, Italy, Spain, Netherlands, Denmark, Sweden, Poland, United Kingdom.LiveFirst humanoid on Floor 2, Hamburg senior living. Week 12 of operation.PublishedCost-reduction case with a care group. Double-digit cost offset, year one.Live200 robots in operation across Europe as of May 2026.Live44 OEM partners and counting. Three new this month.Live11 European countries operational. Germany, Austria, Switzerland, France, Italy, Spain, Netherlands, Denmark, Sweden, Poland, United Kingdom.LiveFirst humanoid on Floor 2, Hamburg senior living. Week 12 of operation.PublishedCost-reduction case with a care group. Double-digit cost offset, year one.
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Robotics Consulting White Label: Scalable system integration
Robotics consulting white label

Robotics Consulting White Label: Scalable system integration

White label robotics enables service providers and companies to operate automation solutions under their own flag. werob provides the technological infrastructure from the specification to live fleet management.

werob· Systems integrator for robotics· 3 July 2026

Station 2. 10:00 p.m. The medication trolley starts moving silently, controlled by an autonomous unit that is directly integrated into the nursing home's corporate design. While traditional consulting firms are still working on discovery decks, this robot is already in its twelfth week of productive use. werob acts as the invisible system integrator in the background. We translate complex workflows into precise robot specifications and ensure that the hardware not only drives, but also makes a measurable economic contribution.

Key Takeaways

The end of classic robotics consulting

In traditional management consulting, discovery phases for robotics projects often last three to six months. The result is mostly theoretical concepts, but no functioning machines on the field. werob accelerates this process. As a system integrator we focus on speed and operational validity. Our Spec Engine uses data from over 35,000 projects to convert your workflow into a technical specification within 48 hours.

White label robotics means that you can present a finished solution to your customers without having to set up your own robotics development department yourself. We deliver the operational level, the spec engine, the supplier matching and the live cockpit. You focus on the customer relationship and the on-site process. This model eliminates the risk of bad purchases because we are hardware-agnostic and choose exactly the hardware that meets your specification 100 percent from a catalog of over 44 OEM partners.

The four levels of the werob platform for partners

In order to successfully offer robotics as a white label solution, a scalable technological basis is required. werob provides this via four integrated levels:

  • Spec Engine: We transform your workflows into a precise specification in 48 hours. This includes shift schedules, floor layouts and specific tasks.
  • Supplier Match: We compare your requirements with over 280 different robot models from 44+ OEMs such as Boston Dynamics, Keenon or Apptronik. You receive an objective ranking instead of a one-sided manufacturer recommendation.
  • Connectors: Integration into the existing IT stack is often the biggest hurdle. werob offers ready-made connectors for systems such as SAP EWM, Opera PMS, Mews, Toast and MatrixCare.
  • Cockpit: A central fleet management system monitors live operations. A four-dimensional traffic light system provides immediate feedback on hardware status, infrastructure, regulations and spec compliance.

With this structured approach, we shorten the time until the first productive use to eight weeks. Partners can market this speed as their own competitive advantage.

Hardware agnostics: 44+ OEMs for your strategy

A crucial mistake in many consulting approaches is the focus on a single manufacturer. werob is not a reseller for individual OEMs, but a neutral integrator. There are over 280 robots in our catalog, including service robots from Pudu and Keenon, humanoid systems from Apptronik or Unitree, as well as specialized industrial solutions from ABB and FANUC.

This agnosticism is essential for a white label strategy. As a site's needs change or a new, more efficient robot comes onto the market, our platform allows hardware to be easily changed while software integration and workflows remain stable. This prevents vendor lock-in and ensures the future viability of the investment. We evaluate the hardware based on purely operational criteria: reliability, availability of spare parts and suitability for the specific workflow, such as medication rounds in nursing or room service in the hotel industry.

Regulation as a competitive advantage: EU Machinery Regulation 2023/1230

A critical aspect that traditional consulting often neglects is regulatory compliance. From January 20, 2027, the new EU Machinery Regulation 2023/1230 will be binding. This poses operational challenges in terms of conformity assessment, particularly for operators of robots manufactured outside of Europe.

werob has integrated the compliance path directly into the platform. We act as a bridge between international OEMs and European operators. Our experts ensure that every unit used complies with applicable standards such as ISO 13482 for personal assistance robots or BewachVO for security robots. For white label partners, this means: They can offer legally compliant solutions without having to build up in-depth legal and technical expertise in the area of ​​machine safety themselves. We monitor the regulatory requirements in the live cockpit, so that you are proactively informed of any changes to the legal situation.

Economic efficiency: Verified cost reductions per location

Robotics has to pay off. werob does not provide vague promises, but rather hard numbers based on real operations in 11 European countries. Our data shows clear savings potential that white label partners can incorporate directly into their business cases:

VerticalUse caseCost relief per year/location
CareMedicine roundsignificant Amounts
Hotel industryRoom serviceSignificant amounts
F&BDishwasher tray botHigh five-figure amounts
LogisticsYard patrolHigh five-digit amounts Amounts
CareTransport tasksHigh five-digit amounts

These figures are not estimates, but rather results from live operations at leading European operators. In care, the use of robots often leads to double-digit cost savings in the first year. By automating repetitive tasks, the workload on specialist staff is relieved, which is a decisive argument for the introduction in times of labor shortages.

Seamless integration into the operator stack

A robot that operates in isolation is only worth half as much as a fully integrated system. werob ensures that the robot fleet communicates directly with the existing software. Our connectors are not individual tinkering solutions, but rather standardized interfaces. In the care sector we integrate with PointClickCare and MatrixCare, in the hotel industry with Opera PMS and Mews, and in the F&B sector with Toast or Lightspeed.

For a white label provider, this means that the implementation for the end customer runs smoothly. When a hotel guest orders a pillow via the PMS, the robot automatically receives the order, travels to the floor and delivers without the need for manual intervention from an employee. This depth of integration is what sets werob apart from pure hardware retailers. We deliver the digital infrastructure that makes the robot an integral part of the operation.

The outcome-only model: scaling without risk

Werob's commercial model is consistently geared towards the success of the operator. We take an outcomes-only approach. This means: You only pay when the robot actually runs and delivers the specified performance. There are no hidden list prices or high upfront investments in consulting services that ultimately deliver no results.

This model is ideal for white label partners as it massively lowers the barrier to entry for their end customers. Instead of justifying high investment costs (CAPEX), solutions can be calculated as monthly operating expenses (OPEX), which are directly financed by the cost relief mentioned above. werob assumes the risk of hardware selection and technical integration. If the solution doesn't work, we don't make money. This consistent focus on the result is our promise for a collaborative partnership.

Implementation in eight weeks: The operational roadmap

Speed ​​is a crucial factor in modern business management. While others are still writing concepts, werob systems are already productive. Our process is trimmed for maximum efficiency:

  • Week 1: Intake and specification via the Spec Engine (48 hours).
  • Week 2: Supplier matching and quotation creation (5 days).
  • Week 3-4: Configuration of the connectors and preparation of the on-site infrastructure.
  • Week 5-7: Delivery of the hardware and final tests in the target workflow.
  • Week 8: Go-live and handover to the live cockpit.

This tight schedule is only possible because we can rely on standardized processes and an extensive database. White label partners can rely on promised deadlines being met, which strengthens the basis of trust with the end customer. With over 200 robots in live operation, we have already validated this process many times.

Comparison: Traditional consulting vs. werob system integration

To illustrate werob's added value, a direct comparison with conventional approaches to robotics consulting helps:

FeaturesTraditional consultingwerob White Label Integration
Time to Spec3 - 6 months48 Hours
Hardware focusOften vendor-specificHardware agnostic (44+ OEMs)
IntegrationIndividual projectsPrebuilt connectors (SAP, Opera etc.)
Cost modelFee on a time basisOutcome-only (payment upon operation)
ComplianceTheoretical testIntegrated path for EU 2023/1230
OperationNone Fleet managementLive cockpit with 4-dim. Traffic light system

werob is not a thinkers' club, but an operational platform. We deliver the tools that enable companies to use robotics immediately and profitably.

FAQ

What exactly does white label robotics mean at werob?
It means you can use the entire werob infrastructure - from the spec engine to the cockpit - to offer robotics solutions under your own brand. We supply the technology and operations, you maintain the customer relationship.
How does werob ensure compliance with the EU Machinery Regulation?
We have developed a dedicated compliance path that takes into account the requirements of Regulation 2023/1230 in the hardware selection process and coordinates the necessary conformity assessments for the European market.
What costs arise before go-live?
Through our outcome-only model, we minimize the upfront risk. The exact commercial framework is defined individually based on the workflow and the chosen hardware, whereby you only pay when the system is running.
Can we also integrate humanoid robots?
Yes, we are already carrying out pilot projects with humanoid systems, for example in nursing homes in Hamburg. Our catalog includes leading humanoid manufacturers such as Apptronik and Unitree.
In which countries does werob operate?
As of May 2026, we are active in 11 European countries, including Germany, Austria, Switzerland, France, Italy, Spain, Netherlands, Denmark, Sweden, Poland and Great Britain.
How does support work after implementation?
Ongoing operations are monitored via our live cockpit. In the event of disruptions, our four-dimensional traffic light system takes effect, immediately identifying problems with hardware, infrastructure or regulations and taking appropriate measures.
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